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The Century of the Self

The Century of the Self

The Century of the Self

A secret history of the 20th century.

Documentary

War & Politics

84

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Overview

The legacy of famed psychoanalyst Sigmund Freud informs the lives of people throughout the world even to this day, though it's a phenomenon to which most are unaware. The film is an exhaustive examination of his theories on human desire, and how they're applied to platforms such as advertising, consumerism and politics.

Status: Ended

First Air Date: 2002-03-17

Runtime: 0h 58m

Director: Unknown

Writer: Adam Curtis

Top Cast

Martin Bergmann

Edward L. Bernays

Edward L. Bernays

Self (archive footage)

Self (archive footage)

Self (archive footage)

Self (archive footage)

Self (archive footage)

Margaret Thatcher

Margaret Thatcher

Self (archive footage)

Self (archive footage)

Self (archive footage)

Episodes - Season 1

Happiness Machines

Happiness Machines

The story of the relationship between Sigmund Freud and his American nephew, Edward Bernays. Bernays invented the public relations profession in the 1920s and was the first person to take Freud's ideas to manipulate the masses. He showed American corporations how they could make people want things they didn't need by systematically linking mass-produced goods to their unconscious desires.

The Engineering of Consent

The Engineering of Consent

The programme explores how those in power in post-war America used Freud's ideas about the unconscious mind to try and control the masses.

There Is a Policeman Inside All Our Heads. He Must Be Destroyed

There Is a Policeman Inside All Our Heads. He Must Be Destroyed

In the 1960s, a radical group of psychotherapists challenged the influence of Freudian ideas in America. They were inspired by the ideas of Wilhelm Reich, a pupil of Freud's, who had turned against him and was hated by the Freud family. He believed that the inner self did not need to be repressed and controlled. It should be encouraged to express itself.

Eight People Sipping Wine in Kettering

Eight People Sipping Wine in Kettering

How both the Labour Party in Britain and the Democrats in America have sought to gain power through use of the focus group, invented by psychoanalysts to fulfil desires of the inner self.

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